Staging your Raleigh home is normally one of the most important things a Seller can do to get top dollar for the home, because a well staged home will keep people lingering in the house longer – often imagining themselves living there. But often times, we find that clients are hesitant to take a critical eye to their home.

We tell clients that as they are selling their home, it’s important to change their words around… Say to yourself, “This is not my home; it is a house — a product to be sold much like a box of cereal on the grocery store shelf.” It’s a HOME when you buy it, it’s an INVESTMENT (a house) when you sell it.  So look around with that fresh approach, and imagine yourself handing over the keys and envelopes with warranties to the new owner.  Now think about how good it’s going to feel to be in your new home… and you are ready to De-Personalize and De-Clutter for the next family who we want to pay TOP DOLLAR for this house! [Read more…]